This customer had a unique ask for me. An ask for a campaign which I have not previously run before. It was a 1 month, high budget blitz type campaign to maximize exposure round their “baby show” event. Now I have run many Google Ads and Facebook campaign before but typically I run these campaigns […]
Working with this customer over the last year has been a joy. Constant engagement and feedback on my strategies and initiatives has been a driving success factor for my optimizations. This client was already doing some great work when it came to unique content generation through video blogs and facebook live videos. Currently she ranks […]
I have been working with this customer for longer than any other in my portfolio. I have had the privilege of implementing a wide array of search engine optimization (SEO) tactics for them over the years. Two main strategies stick out for this client that lead to much of the success that we have seen […]
The body content on any page is always important to help that page rank for the topic and keywords being discussed. Good SEO best practices are to always have your content in plain text (never in flash of images), have good quality content above the fold and ensure your pages have enough content on them. […]
One of my first blog posts was written for SEP’s blog. It’s an interesting “how-to” for adding authorship markup to your website in order to display your Google+ profile picture beside your search result.